Making Ideas Work

  • There's no reason for separating the "creative people" from the "operations people", and every reason for creating an interchange between both worlds. As both a CMO and an Artist, testing new concepts and bringing the best ones to light is my daily practice.

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Main | Getting Unstuck -- Taking Cues from the Creative World »

February 06, 2007

A Whiteboarding Accident

A less geeky person might have had a wakeboarding/snowboarding/surfboarding/skateboarding accident.    My aggressive whiteboarding resulted in a broken window.   

Of course, the whiteboard was professional-grade:  six feet long, with a thick metal ledge for markers.   And I am a compulsive whiteboarder.   But the whiteboard was not properly anchored into the wall (great board, bad bindings).

While I was drawing a particularly aggressive diagram, the whiteboard swung off one corner and the corner of the metal ledge crashed into my office window.    We kept brainstorming until it got too cold and I noticed that I was sitting on broken glass.

I think I scared everyone.  Especially when they wrapped caution tape around the door while the window was being fixed.

Thankfully, the most difficult part of whiteboarding isn't broken windows.   It's making ideas work.

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